Tiger -> Rabbit: NeRF AI and a Giant Billboard
For McDonald’s Lunar New Year 2023 we partnered with award-winning digital content creator Karen X. Cheng to produce a campaign using cutting-edge technology.
For McDonald’s Lunar New Year 2023 we partnered with award-winning digital content creator Karen X. Cheng to produce a campaign using cutting-edge technology.
To celebrate the Lunar New Year in 2022, we created the “McDonald’s Hall of Zodiacs”. A virtual reality experience featuring illustrations by fashion icon and brand fan, Humberto Leon.